Tracely is privacy-first analytics that updates live — engaged minutes, story leaderboards, journeys, heatmaps, and experiments in one calm dashboard. One snippet. No cookie banner. Your data, yours.
Free to start · Live in minutes · Export anytime
One question, fourteen tabs
You opened GA4 to learn which story won the morning. Twenty minutes later you're reading documentation about explorations. Answers shouldn't require a certification.
A cookie wall before the first word
Consent banners cost you readers — and the visitors who click “reject” vanish from your numbers anyway. Cookieless measurement sidesteps the whole mess.
Your audience, their servers
Your readership data is a core asset. It shouldn't live inside an ad company's ecosystem, shaped by an ad company's incentives. First-party means you keep it.
For editors & writers
Rank stories, sections, and bylines by the metric that matters: time actually spent reading. Engaged minutes only count when the page is visible and the reader is active — a tab left open overnight adds nothing.
Top stories · today
Inside the Food Truck Scene Around the Mall
24,457 minWhere to Watch the Fourth of July Fireworks
9,761 minMap: Navigating the National Mall
3,030 minExperiment · headline test
Journeys: search → story → newsletter signup (top path this week)
For growth & marketing
Sources, campaigns, and full UTM dimensions show where readers come from; visitor journeys show what they do next. When you have a hunch, run an A/B experiment and let the numbers settle it.
For developers & site owners
Core Web Vitals, JavaScript errors, and click heatmaps live next to your traffic — so “the site feels slow” becomes a number, and the number becomes a fix.
// the whole install
<script defer
src="https://tracely.cloud/js/tracely/1/YOUR-ID.js">
</script>That's it. Data starts flowing on the next pageview.
The tracker was designed so there's nothing invasive to opt out of.
No cookies, no fingerprints
Nothing is stored on your visitors' devices and no one is tracked across the web.
Aggregates, not dossiers
Journeys, funnels, and heatmaps are computed as crowds — there is no session replay and no individual profile to leak.
First-party and portable
Your analytics lives under your account, exportable as CSV or over the API whenever you want out.
Consent-light by design
Cookieless measurement means most teams can retire the analytics section of their consent banner. Read our privacy docs and decide with your counsel.
One script tag in your head. WordPress, Next.js, plain HTML — if it renders a page, it works.
The live pulse starts with your very next visitor. No data warehouse, no 24-hour processing delay.
Dashboards that explain their own numbers, scheduled email reports, and exports when you need the raw rows.
We wrote the honest comparisons ourselves — including where the alternatives win.
Tracely sets no cookies and stores no personal identifiers, so analytics stops being the reason for one. Many teams simplify or drop their banner after switching — review our privacy documentation with your counsel for your situation.
The tracker is a single script that loads deferred, after your content. It never blocks rendering, and performance monitoring is built in — so if anything ever did slow you down, Tracely itself would be the first to tell you.
Keep GA running in parallel for as long as you like — Tracely can even mirror events to GA4 during the transition. Our migration guide covers the whole switch, including UTM and goal parity.
We'd rather show you than say yes: every KPI tile opens a breakdown of exactly how it was computed, including what was filtered out and why. Engaged time ignores hidden and idle tabs instead of quietly inflating.
It starts free. Paid plans scale by pageviews — see pricing for the details. Exports work everywhere; there is no hostage tier for your own data.
Paste one snippet and your very next visitor shows up live on the dashboard — no processing delay, no waiting until tomorrow.